What Remarketing Audiences Cannot Be Defined by Default?


  • Event, Category, Action, Label
  • Category, Action, Label, Unique Events
  • Category, Action, Label, Value
  • Category, Action, Label, Total Events


Events are user interactions with content that can be tracked independently from a web page or a screen load. An Event has the following components. An Event hit includes a value for each component, and these values are displayed in your reports.
Label (optional, but recommended)
Value (optional)

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